Is mobile part of your event publishing plan?
Monday, October 4, 2010 at 07:53PM 
It should be! Mobile represents one of the fastest growth areas for marketing and communications. Whats more it has a huge impact in social media. Imagine your attendee is at you show and is checking Twitter or Facebook or even YouTube for the hot items going on at your show right now.
Mobile is the device that will reporesent this new era of connection for in-real-life events. Live blogging, tweeting and video production to provide not only real time to your attendees and sponsors but it also reaches the masses as your event begins to go viral.
The end result is a more engaged attendee and the lure to the potential one that did not make this years event. Better yet it showcases all of your great suppliers that were at the event right in the palm of your attendee's hand. Whats better than that?


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